In case you haven’t noticed, we are in the midst of a political season. I am always amazed at the things that fly around social media that pass for fact. Speculation runs abundant . . . but hardcore facts are sometimes hard to come by.
Leaders are not only talked about on social media . . . they pay attention to social media . . . and attempt to lead by and through social media. I am not suggesting that social media is bad. It is simply the carrier of information.
The problem lies with leader discernment.
Discernment is the ability to see and understand people, situations, or things clearly and intelligently.
And there lies the problem.
Too often, even the well-intentioned leader communicates half-truths via social media or accepts as fact that which is merely speculation, or worse still, corrupts social media with known lies. It is if we actually believe the lightly held axiom, “If it is on the internet it must be true.”
Here are the two biggest principles I see that tend to undermine our leadership when it comes to reliance on social media for communication and decision making.
Knowledge Without Validation
Validation is to support or corroborate something on a sound or authoritative basis . . . to establish the legitimacy of something.
Not all knowledge is legitimate.
Not all knowledge is sound.
Not all knowledge stands on an authoritative basis.
Take the time to fact check and validate before you stand on something as conviction, decide something based on sound bites, or pass on something that others will read simply because you are the one that passed it on.
Truth Without Verification
To verify something is to prove, show, find out, or state something as true or correct.
Not everything we see on the internet is true.
Not everything that is passed on to us via social media is true . . . or worthy of being passed on again.
Not everything coming out of Wikipedia, Breitbart, BuzzFeed or Mashable is verifiable.
Take the time to verify something as true before you stake your reputation on it, risk your leadership capital on it, or communicate in mass.
The ultimate issue is leader credibility.
Credibility is the leader quality of being believed.
It is the ability or power to inspire belief.
It is the capacity for belief in you by those that follow.
It takes a lifetime to build a leadership reputation worthy of being followed. It can be torn down or severely damaged in an instant.
There is one whose rash words are like sword thrusts, but the tongue of the wise brings healing. Proverbs 12:18